During a presentation, NBCUniversal showed off plans to increase the number of ads you see when using Peacock.

NBCUniversal will incorporate 'Arrival Ads' for those who sign on to Peacock, among a host of other new ad-tech elements ...

Advertisers are being offered ways to target specific viewers at key times during a live broadcast, notably sports.

Peacock’s new launch ads, however, represent a more disruptive type of ad that places another barrier between subscribers and ...

NBCUniversal (NBCU), in partnership with longtime global mobility partner Graebel Companies, Inc., won a coveted Brandon Hall Group Silver award for excellence in the Talent Mobility category. The ...

NBC, the former home of the Golden Globes, is interested in becoming the future home of the Oscars. Deadline confirmed with ...

And because smarter ads need smarter targeting, NBCU is also unveiling a new cross-platform tool called LIVE Total Impact. It ...

Ahead of CES, the media giant announced a slew of new tools for advertisers, including AI-powered contextual targeting that ...

Comcast-owned NBCUniversal plans to add its regional sports channels to its Peacock streaming service as soon as early 2025, the Wall Street Journal reported Wednesday, citing people familiar with the ...

Ahead of CES 2026 in January, NBCUniversal has unveiled a suite of new technology and data products that is says pushes "the boundaries of media innovation – ...

NBCUniversal has wrapped its upfront sales process, reporting “modest growth across its portfolio” driven by sports, Peacock and digital platforms. The Comcast-owned media giant doesn’t break out ...

NBCUniversal has wrapped up one of the most unusual upfront ad seasons in history, managing to secure cash commitments comparable with last year’s record haul. The upfront has been a complex ...