Amazon Prime Video launches Ultra tier at $4.99/month for 4K streaming and Dolby Atmos, removing ultra-HD access from standard plans starting April 10.

Amazon Prime subscribers will no longer be able to stream 4K movies, shows, or sporting events without paying extra for a new “Ultra” tier that costs $5 a month. It’s yet another example of a Prime ...

Bad news for the more than 180 million Americans signed up for Amazon Prime: the service is revamping its membership ...

The revamped Prime Video ‘Ultra’ tier will cost $4.99 per month and come with ‘exclusive’ access to 4K streams. is a news ...

Standard plans are now limited to 1080p ...

Amazon Prime Video's ad free streaming tier jumps from $2.99 to $4.99 per month. Same movies, fewer ads, and another reminder the streaming wars keep getting pricier.

Prime Video users in the US will soon to pay a more expensive $4.99/month Prime Video Ultra add-on to watch content in 4K and ...

Starting next month, basic Amazon Prime subscribers can say goodbye to ad-free streaming, UHD/4K, and Dolby Atmos audio.