Africa still lags in the global tourism market scope and is in a great need of an aggressive tourist marketing and promotional drive. Unlocking the potential tourism opportunities on African Continent ...

Tourism is a booming industry in Africa, contributing around $186 billion to the continent’s economy in 2019. Over 84 million international travelers made their way to Africa before the pandemic which ...

Setting a serious agenda for tourism development, African women are coming up, rising up to take a leading role in tourism entrepreneurship across the continent, targeting to share their wide ...

As adventure and heritage travel trends grow, the continent of Africa as a whole is becoming increasingly popular among travelers who want to explore without the crowds. These tourists are considering ...

The war in the Middle East is shaking up the global tourism map. While some destinations are losing ground, Africa is ...

At its Global Summit in Kigali today, the World Travel & Tourism Council (WTTC), in collaboration with VFS Global, revealed that the African Travel & Tourism sector could add US$168BN to the continent ...

Zimbabwe, Namibia, Kenya and South Africa swept the gold tier of the 2026 WTM Africa Responsible Tourism Awards last week, and the common thread is practical problem-solving on the ground rather than ...

It was exactly 4:05 a.m. when my South African Airways flight, SA53, touched down at OR Tambo International Airport.

Photo Credit: Threats to the giraffe population in Africa are a threat to the business of wildlife tourism. Flickr / pike JO Research from the University of Manchester finds that luxury tourism in ...