A CRM (customer relationship management) is a single software platform that allows businesses to manage and monitor customer relationships with both current and potential customers. With a good CRM, ...

It is becoming increasingly difficult to function in the modern digital economy without some form of automated customer management. Not only has ecommerce turned even the smallest business into a ...

No longer nice-to-haves, CRM systems today are essential tools helping organizations create the high-touch, personalized interactions their customers demand. While most people equate customer ...

When you look at the modern business environment, you will see how growth no longer depends only on marketing reach or ...

In general, CRM is for managing a company’s relationships and interactions with existing and prospective customers. Its goal is to improve relationships by helping a business stay connected to its ...

Customer Relationship Management (CRM) software is a vital piece of tech that over 91% of businesses with 11 or more employees are already benefiting from. But, with such a wide range of sectors and ...

In simple terms, open source CRM is a type of customer management software whose source code is freely available for anyone ...

business.com’s team of experts regularly test, evaluate and compare business solutions to identify the best software and services across industries. These independent investigations involve extensive ...

I have been writing for newspapers, magazines and online publications for over 10 years. My passion is providing, in a way that is easily accessible and digestible to all, the knowledge needed for ...

CRM’s roots go all the way back to the 1950s with the invention of the Rolodex, which remained a staple on the desks of marketing and sales professionals around the world for decades. Then in the late ...

Salesforce and Microsoft Dynamics are the top two customer relationship management (CRM) systems, according to a recent report from G2 Crowd. The rankings are based on the reviews of 1,700 CRM ...

47% of total CRM software revenue in 2014 was generated from SaaS-based CRM applications. Salesforce (NYSE:CRM) leads the worldwide CRM market with 18.4% market share. Salesforce, Microsoft and IBM ...