FOX8 Cleveland

Pixalate Releases Global Q4 2023 CTV FAST Apps Rankings & Traffic Analysis Report for Samsung Smart TV: 5% Higher Invalid Traffic (IVT) Rate on FAST Apps

LONDON, April 04, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the ...
FOX31 Denver

Pixalate Releases Q4 2023 Global Connected TV (CTV) Bundle ID Mapping Report for Samsung Smart TV: 88% of Open Programmatic Ad Spend Goes to Apps Referred to by 2+ Bundle IDs

LONDON, April 03, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released their ...
MediaPost

Made For Advertising CTV Apps Accounted For $58M Ad Spend Earlier In 2024

Made for Advertising (MFA) in connected television (CTV) apps waste budgets in a trend that continues to rise. MFA CTV apps may run video ads in a format or size that is not in line with typical CTV ...