People often talk about “personalization” as if it’s a monolithic concept, but the truth is that there are many flavors of personalization retailers and brands can leverage. In some cases they can ...

From a young age, we learn that customization creates a special sense of ownership in our possessions. Vacation outlet malls offer a variety of custom keychains, mugs, and shirts inscribed with your ...

Modular service design becomes a quiet superpower. Services can be added or removed without redesigning the entire experience. Staffing models align with how work actually flows. Advisors spend more ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. According to a recent Prosper Insights & Analytics survey, over one ...

Brianne Baggetta, President & CEO, The Mailworks and Jonathan Downing, Chief Technology Officer, Impact Personalization is no longer a perk for consumers and B2B buyers—it’s an expectation. Along with ...

Accessories are all the rage this season, and the experts say they communicate for you without a single word. So how do you accessorize, and what, exactly, are your accessories saying? We have the ...

As consumers, we assume brands will cater to our individual needs. I’m no longer surprised when a marketing text addresses me by name or mentions other personal details about me. In fact, I’ve come to ...

Fixed income personalization is here. Learn how to move beyond standard models and deliver customized, client-centric ...