Beauty (NYSE: ELF), the bold disruptor with a kind heart, today announced the launch of Glow Up!, a next-generation makeup ...

Beauty (ELF) is one of the stocks most watched by Zacks.com visitors lately. So, it might be a good idea to review some of ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." You can’t talk about drugstore beauty brands without singing the praises of NYX and e.l.f. NYX's Matte ...

We've long been fans of e.l.f.'s 16HR Camo Concealer (it's Team Byrdie's favorite drugstore long-wearing concealer ), but not ...

Get this limited-edition complexion bundle to achieve effortless cloud skin this winter. $36 at e.l.f. Cosmetics ☁️ For $36, you can get this exclusive new Cloud Skin Bundle with the viral Halo Glow ...

E.l.f. Beauty is introducing a virtual makeup game and beauty experience called “Glow Up!” on Roblox. A beauty brand popular ...

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE:ELF), introduces “color e.l.f.nalysis”—a global, immersive digital ...

Actors Joey King and Lucien Laviscount find themselves in a sticky situation while starring in e.l.f.’s latest entertainment-fueled creative. OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics Power ...

A recent e.l.f. Cosmetics ad featuring Matt Rife has sparked controversy online due to the comedian’s contentious past. In the beauty brand's new commercial, Rife and drag queen Heidi N Closet star as ...

WEST LAFAYETTE, Ind. — Purdue University — collaborating with e.l.f. Cosmetics, trend-driven beauty for every eye, lip and face — hopes to strike the right chord with young music fans who might find ...

Instead of the Milk Hydro Grip setting spray, use this one from e.l.f., which is $28 cheaper. Spray it beneath or on top of makeup to enjoy a boost of hydration. The result is a dewy, long-lasting ...

As part of its sponsorship, e.l.f. Cosmetics will once again support eight college-bound senior wrestlers through ...