With new rules on food and drink ads incoming, Mike Craddock at NewGen explains how to make sure your marketing is HFSS-compliant, while still hitting the mark. Come October, the HFSS (high fat, salt, ...
Two years ago, Nomad Foods was making progress in reformulating its high fat, salt and sugar (HFSS) pizzas. But it wasn’t there yet. Now, Europe’s largest frozen food company is announcing it’s ...
It’s been a year since the government brought in display restrictions on HFSS products. Now the sales data is in. So what has been the impact, and how uniform is compliance among retailers? Britain ...
The Food Standards Agency (FSA) publishes a nutrient profiling model to differentiate unhealthy foods. It’s intended to help Ofcom improve the balance of advertising to children. At the time, 80% of ...
New rules coming into play today (1 October), will drastically change how many of the UK’s biggest brands can advertise on TV and online, and could have far-reaching impact on media choices, ...
How can you tell a food is palatable? New research uses three metrics – HFSS, UPF and HPF – to test whether palatability can be predicted. While different consumers like different foods, it can ...
The consumption of High Fat Sugar Salt (HFSS) foods is one of the major risk factors to a host of health issues that include obesity, diabetes and high blood pressure. According to a World Bank report ...
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