That’s what the "b" will stand for in IHOb. IHOP announced that they are changing their name to IHOb. For a while, people were trying to figure out what the "b" in IHOb would be. The announcement ...

The International House of Pancakes, more affectionately known as IHOP, made a huge announcement this week: It’s changing its name to IHOb. The iconic brand went all in too, changing its Twitter name ...

IHOP is selling a short stack of pancakes for just 60 cents on Tuesday from 7 a.m. to 7 p.m. The deal is in honor of the chain's 60th birthday — as well as to celebrate its official name change back ...

The name change won’t last that long, and most of the restaurants will still go by IHOP, but the company changed signs and its Twitter handle.

It's no secret that IHOP's temporary identity change to IHOb was a controversial one. The chain has always gone hand in hand with breakfast fare (its famed flapjacks, more specifically), and it was a ...

Today (June 11), Ihop restaurants announced that it is going by a new name – Ihob . Since the news broke last week on the brand’s social media sites, more than 30,000 (based on the number of Tweets ...

IHOP, the International House of Pancakes, really ruffled some feathers when it announced its name change to IHOb in June (the "B" stood for burgers). The identity crisis went on for a solid month, ...

IHOP’s latest deal might go a long way toward making amends for the recent “IHOB” debacle. In honor of the pancake chain’s 60th anniversary, participating IHOP restaurants are offering dine-in guests ...

One year after its controversial IHOb campaign, IHOP is once again putting the focus on burgers. On Monday, the chain announced that it is adding more burgers to the menu — and that it will call these ...