SILICON VALLEY, Calif. — Marshall University President Jerome Gilbert and several of the university’s vice presidents are spending time in Silicon Valley, California this week learning more about a ...

How Intuit Used Design Thinking To Boost Sales By $10M In A Year The accounting software company embraces design at all levels of the organization, but it wasn't easy getting there. Thomas Lockwood ...

As the company was going through exercises to refocus the way it made products a few years ago, Intuit executives adopted "design for delight" as a phrase to define the new approach. "One of the ...

Say “delight” in Silicon Valley, and most people will immediately think of Apple. In a Column One story today, I note that much of the valley’s current obsession with the word can be traced back to ...

Wendy Castleman said she was excited when she was asked about a year ago to give one of the inaugural talks at the new headquarters of the Center for Design Innovation in Winston-Salem. “This idea of ...

It’s not direct competitors that keep the folks at Intuit up at night; it’s all the startups they don’t know about, according to Intuit innovation catalyst Bennett Blank. The financial software ...

Although 46 similar products were on the market when Intuit launched Quicken, in 1983, it immediately became the market leader in personal finance software and has held that position for three decades ...