Your kids might be spending less time playing on an average day than you spend scrolling your smartphone. But Lego wants that to change. Today, the company is launching Play is Your New Superpower, a ...

The LEGO Group truly took the UN’s resolution to heart in the best way. On June 11, 2025, it put the planet in “play mode” by building incredible experiences in Boston, Berlin, London, and Shanghai.

Do you have a Lego lover in your home who has so many bricks they’re taking over the house? We know the feeling. The brand sells some incredible building sets that make collecting bricks all too easy.

I was sitting in my apartment last night playing with my Legos - building robots and spacecrafts and all those things that I always had fun making. While playing, I began to reflect on a book a friend ...

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In 2024 the United Nations declared June 11 as International Day of Play. The resolution’s stated goal was “to preserve, promote, and prioritize playing so that all people, especially children, can ...