Despite its comeback, the recent suspension of the Mitron Application, hailed as a Swadeshi alternative for TikTok, has brought to light the inadequacy of data protection laws in the country. This ...

Mitron, a short video app that has more than a passing resemblance to ByteDance-owned TikTok, has taken India by storm. The app developed by students of Indian Institute of Technology (IIT) Roorkee, ...

Google is quite notorious for scrutinizing the apps on the Google Play Store. Only recently, the company removed an app that seems to target Chinese apps. Now, there are reports that Google has ...

After over five million downloads in just over a month and three days of being the top Android app in India, Mitron, which aspired to be the “India-made” TikTok replacement, was taken off Google ...

For our non-Indian readers, Mitron is a Hindi word that simply means friends. The all-new social media platform is designed by an IIT Roorkee student Shivam Agarwal. Since its official launch on ...

In a surprising turn of events, Mitron, the TikTok-like short video app, which shot to fame for being made in India, has actually been developed in Pakistan. Mitron, which amassed over 5 Mn within a ...

Then users began a campaign that demanded the ban of the short video app in the country, and rated the app one star on the Play Store. Google later removed millions of reviews and restored the ratings ...

What do you do when you have a large volume of short form video content available and millions of users but half of them are inactive? You know that the content is engaging and caters to diverse ...