Research in the journal Food Quality and Preference sheds new insight into the role of pill color and shape in influencing patient perceptions on expected ease/difficulty of swallowing, taste, and/or ...

Scottish journalist and lifelong sports fan who grew up in Edinburgh playing and following football (soccer), cricket, tennis, golf, hockey… Joined Diario AS in 2012, becoming Director of AS USA in ...

People are more likely to stop taking their medication after a heart attack if the appearance of their pills suddenly changes without explanation, a new study suggests. Generic versions of a given ...

Pills and tablets are usually shaped like circles and ovals, which makes them easier to swallow, but that doesn’t offer much control in how they release their drug payload. Max Planck scientists have ...

The FDA's new guidelines for pill design may be the stick driving drugmakers to consider medication errors when blueprinting their drugs. But there's a carrot, too. With new tablet technologies, ...