If you want to successfully launch a product, one of the most important things you can do is to make buying it as easy as humanly possible. So advises Mark Nelsen, Chief Consumer Product Officer at ...

Launching a new device, like a much-anticipated smartphone, is a massive undertaking. While many consumers see stylish marketing and ad campaigns in the months and weeks leading up to the launch date, ...

There were a number of product launches anticipated at this year’s September keynote that didn’t quite come to fruition. Those products should still launch by the end of the year though, according to ...

The acquisition of Purvala Bioscience was announced, targeting future innovation by developing "transformative bio-inspired technologies with applications across health and beauty industries." Baldwin ...