Joe Du Bey is co-founder and CEO of Eden Workplace, a complete suite of software to manage the hybrid office. The federal government recently announced a “return to the office.” As mask mandates wind ...

Successful businesses depend on their ability to make the right decisions. That’s why interest in “cognitive bias”—the set of faulty perceptions which can often taint our judgments—is not only growing ...

It's easier to trust businesses you view as local, but businesses are rethinking what local means. I’m a big believer in supporting local businesses. But what does “buy local” mean when it comes to ...

Turn back the dial to 2009, and proximity social networking was buzzing, thanks to the launch of Google Latitude and the hype and oxygen burning around check-in services like Foursquare and Gowalla.

Proximity marketing is one of the fastest ways to gain a competitive edge when it comes to mobile marketing. Why? Because personalization is the key success factor for any digital marketing campaign.