In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.

Nicole Kidman's Lookalike Daughter, 14, Makes Rare Appearance in Beauty Ad originally appeared on Parade. Nicole Kidman expertly blends the personal with the professional in her new beauty ad, which ...

Selena Gomez's beauty brand, Rare Beauty, had its Rare Impact Fund baked into the mission of the brand since the very beginning. The Rare Impact Fund seeks to mobilize $100 million to support youth ...