Perhaps the most important part of the survey process is the creation of questions that accurately measure the opinions, experiences and behaviors of the public. Accurate random sampling will be ...
About Pew Research Center’s Spring 2025 Global Attitudes Survey Results for the survey are based on a mix of telephone, face-to-face and online interviews ...
The value of strong questionnaire design, complemented by the task of high-quality sample development, is not fully appreciated. Too often researchers relegate those two essential building blocks of ...