The SWOT analysis has long been the backbone of strategic planning since Stanford management professor Albert Humphrey developed it as part of a research project in the 1960s. He proposed it as a way ...

A SWOT analysis of a company is an integral part of the strategic planning process because it provides a good all-around view of the company's current and forward-looking situation. The strengths (S) ...

We all roll our eyes at the mention of a SWOT (Strengths, Opportunities, Weaknesses, and Threats) analysis. But SWOT is such a great way of organizing your group’s thoughts around what’s going well, ...

You may have heard of a SWOT Analysis, but it’s one of my favorite ways to look at strategic planning in my business. SWOT stands for Strengths, Weaknesses, Opportunities and Threats. It’s a tool ...

You can get a read on almost any business situation by asking people to tell you about 1) the key leverage points and 2) the business issues. Some of you will recognize these as the two summary points ...

Strategy tools are a staple of any business. You know the Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis, Porter’s Five Forces and Critical Success Factors, but when was the last ...

SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. You can think of your strengths and weaknesses as internal factors that are present right now. Opportunities and ...