SHREVEPORT, La. (KTAL/KMSS) – In the world of online dating, catfishing, and all-around deception, it is no wonder “loyalty testing” is growing in popularity. DatingAdvice.com is an online resource ...

Accenture surveyed more than 25,000 consumers in 16 countries.

Rewards may soon be served with burgers and fries at McDonald’s, as the fast-food giant is reportedly testing a food loyalty program to beef up sales during the pandemic. McDonald’s is planning to ...

In 2018, Airbnb had a "superguest" loyalty plan in the works to reward frequent guests with premium benefits, but it never came to be. Might the loyalty benefits being tested resurrect some of those ...