Discover key differences between trade names and trademarks, their legal roles, and why registration matters for business branding and protection.

I wanted to talk about this because my law firm’s website has a functionality that allows people to check to see if a specific business entity is available for use in Arizona, where my practice is ...

Picking the right name for your business might seem like a small step, but it’s actually a big deal. The name you choose can influence how customers see your brand and even affect legal paperwork.