Video game advert banned for glorifying sexual violence - The ASA received nine complaints that the ad for Black Ops 7 was ...

Advertising disruption of video gaming is getting worse, according to new poll of gamers -- while at the same time, more of them are engaging with that in-game ad content. Now, 65% of gamers say “ads ...

The First Descendant developer Nexon has been accused of using generative AI to create advertisements for its free-to-play online shooter, and players are quite upset – partly because of the ethical ...

Adtech video game company Overwolf doubled its ad revenue from $50 million in 2023 to $100 million in 2024, signaling Overwolf’s position among brands trying to navigate the widely untapped in-game ...

One of the best examples of a video game company doing more than just advertising its latest thing to buy occurred when Microsoft made an ad for the Xbox Adaptive Controller that showed kids with ...

Oscar Gonzalez is a Texas native who covered video games, conspiracy theories, misinformation and cryptocurrency. Microsoft confirmed the existence of an ad-supported tier last year but has not shared ...

The Pokémon ad during the 2016 Super Bowl wasn’t an ad for any specific game, but rather for the series’ 20th anniversary. This was just a few months before the release of Pokémon Go, which would have ...