Purchasing a bra can be a highly personal and potentially stressful experience. Even if you’ve been wearing bras forever it can be difficult to find the exact style and support you’re looking for.

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." The right sports bra needs to check off every box: comfortable fit, top-notch support, easy on/off design ...

Finding the right size bra online can be an exercise in frustration. That’s why intimates company Wacoal used to tell customers to give up. “It is hard for women to size themselves or measure ...