New Targeted Audience Helps Travel Brands Reach Consumers Actively Booking Group Adventure Experiences This list gives ...

Adventure Travel & Responsible Tourism at ITB Berlin 2026 showcases global trends, exhibitors, forums, guided tours, and ...

If you're looking to make 2025 your most adventurous year yet, you're in luck — travel companies are rolling out incredible new active group trips that take exploration to the next level. From the ...

Adults over 50 drive a surge in active adventure travel, reshaping market demand. Solo women over 55 drove 77% of JourneyWoman bookings, seeking autonomy. Health, finances and lifestyle shifts push ...

For the first time since 2020, the Adventure Travel Trade Association (ATTA), in partnership with the International Institute of Tourism Studies at The George Washington University, has released its ...

Female tourist standing at the rim of Kawah Ijen volcano, enjoying the view of turquoise colored crater lake, in Lumajang regency, East Java, Indonesia. Adventure travel has transformed from a niche ...

Active travel specialist Backroads has announced its “Top Adventure Travel Trends for 2026,” based on early guest bookings and insights from its worldwide team of Trip Leaders and Travel Experts ...