Ads will appear exclusively in the ‘Updates tab on WhatsApp, which includes the Status and Channels features used by about 1.5 billion users daily. Businesses can promote products or services through Status ads,

WhatsApp has introduced adverts alongside messages. Meta, the company that owns WhatsApp, announced the introduction of in-app ads through the “Updates” Tab, which displays statuses and channels. Ads will appear to users in the “Status” section, alongside statuses posted by friends or family members.

Meta has announced it will begin showing advertisements in WhatsApp's Status feature, marking a significant shift for the messaging platform that has remained largely ad-free since its acquisition by Facebook in 2014.

WhatsApp announced on Monday it will introduce its boldest advertising features yet, marking a significant shift for the messaging platform that has largely remained ad-free since its