In today’s Digest, we explore Yahoo’s interest in acquiring Google Chrome, ChatGPT’s new content partnership with The ...

RAAS LAB, the platform that delivers hyper-relevant ad experiences at scale for enhanced premium media performance, today ...

It sounds familiar because it is. AI is promising the very same future programmatic once did. This time, the hype is bigger ...

Today’s Digest looks at Google Chrome's decision to pull back from new third-party cookie prompt rollout, Apple and Meta’s ...

Since 2019, ad tech has invested a huge amount of time and money in confronting what to do about the impending demise of ...

ExchangeWire sat down with Ruben Niet, CEO of digitalAudience, to discuss data distribution, digital identity and the power ...

In today’s Digest, we cover MidOcean Partners’ plans to acquire GSTV, Zuckerberg’s past consideration of spinning off ...

Meanwhile, the European Commission has imposed its first major penalties under the Digital Markets Act (DMA), fining Apple ...

Netflix is developing a new AI-powered search experience aimed at improving content discovery across its platform, according ...

New research, ‘Meaningful Connections’, commissioned by Azerion UK and Mindshare (part of GroupM), and undertaken by ...

From data enrichment to onboarding, the plumbing for data-driven buying is a critical piece of the ecosystem. Here, we focus ...

We look at the findings from the latest IPA Bellwether report, with insights from experts across the marketing industry.