Here's a deep dive into the nature and purposes of mission and vision statements, and why taking the time to get them right ...

Whether you already have your own company, are about to start one or are helping someone else start theirs, the question of vision, mission, strategy and values is bound to come up. Those with ...

You’d be hard-pressed to find an employer whose organization didn’t undergo change in 2020. For so many, it isn’t a matter of whether change occurred but how much and what kind. When you look back on ...

A mission statement may change slightly over time, but it should always tie back on your core company values, customer needs, and vision for growth. A good mission statement will clearly state purpose ...

In a previous blog, I provided an overview of strategic planning processes, including six core elements essential to any successful strategic plan. The six core elements are as follows: Vision Mission ...

The mission statement is now, a vision statement is long-term term, but the principles remain the same, and the two should ...

The UAB School of Optometry is committed to understanding, preserving, restoring, and enhancing vision, eye health, and quality of life. The mission of the UAB School of Optometry is to educate ...