The best thing about a penguin, my kids tell me, is the joke. We are talking chocolate biscuits, of course, and what my twenty-something offspring remember fondly is the riddle on the wrapper. How ...
United Biscuits has teamed up with green campaigners the WWF through a marketing push for its Penguin biscuit brand in the UK. The GBP1.5m campaign will include a two-stage advertising push, the first ...
09:08, Tue, Oct 21, 2025 Updated: 09:08, Tue, Oct 21, 2025 For generations, Penguin bars have been a fixture of British lunchboxes - a familiar promise of biscuit, cream and chocolate. But after more ...
There are all sorts of tricks to get around inflation from shrinkflation to skimpflation. Both have been employed on a range of chocolate products in recent years, including to McVitie’s Club and ...
Two of Britain's most cherished lunchbox treats have dramatically reduced their cocoa content to such an extent that they can no longer be legally sold as chocolate. Club and Penguin, both ...
Club has been forced to retire its original biscuit slogan: “If you like a lot of chocolate on your biscuit, join our Club”, in favour of: “If you like a lot of biscuit in your break, join our Club.” ...