News

For the past 20 years, Mobile Marketing Magazine has proudly served a global audience with news, insights, and features on the latest trends shaping our industry. Mobile Marketing Magazine was acquire ...
Puma has turned London’s Tower Bridge into ‘The Biggest Goal’ in a larger-than-life stunt celebrating the kickoff of the ...
Customer acquisition specialist, esbconnect, has launched Optivo, its new audience retargeting tool, Optivo. In a UK first, Optivo enables brands to retarget anonymous website visitors not on their CR ...
Channel 4 has teamed up with NHS Blood and Transplant (NHSBT) to help ‘demystify’ blood donation for young audiences through a new branded entertainment series. Hosted on the broadcaster’s digital ...
Argos has released the third episode of its ongoing mockumentary series Arghaüs, which promotes its curated A-List product ...
Govia Thameslink Railway (GTR) has launched Every Stop is a Story, a new campaign encouraging leisure travel on its network. Created by TMW, part of Accenture Song, the campaign builds ...
WHISKAS®, part of the Mars Inc. family, is launching Purradise™, an immersive experience for cat owners and fans to explore ...
Specsavers has launched ‘The Whole Conversation’, a new campaign to show how mild hearing loss can affect daily life and to ...
Diet Coke has launched the next phase of its ‘This Is My Taste’ campaign with actor Jamie Dornan. This new chapter celebrates personal passions, featuring Dornan’s love for cold-water swimming ...
Bandstand has teamed up with train operator c2c for a playful new campaign encouraging day trips, adventures, and spontaneous ...
SuperHeroes has introduced Weather on the Gogh, a unique digital experience that presents weather forecasts as if seen ...
Birds Eye has launched a major new masterbrand campaign as part of its ongoing evolution. Created by Havas London, the multi-channel campaign is the first stage of a wider pan-European ...