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“Our job is to be very in-tune with what’s happening in culture,” she told Campaign. “Not because it’s a trending thing, but ...
In 2025, the rules are being rewritten daily by AI systems that not only accelerate content creation, but also reshape how we ...
McDonald’s penned a 356-word post “as the person behind” its X account to announce the Snack Wrap’s July 10 comeback.
Amanda Brencys, Murder Hornet’s new executive creative director, states that’s how she was often described when it came to ...
CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half ...
With Open season just a couple of months away, the USTA and agency partners Dentsu Creative and Daloy Creative turned to DJ ...
The heartwarming film by Crispin and Logan Industry aims to teach consumers the benefit of saving and showing up for loved ...
At the recent Campaign360, Charlene Lee shares how Shein’s real-time production, pop-up activations, and micro-influencer ...
It’s been six months since Rona Mercado joined independent agency Concept Arts as chief growth officer, but she already feels ...
We're past the era of brand-as-decoration. This is the end of brand camouflage. But there are ways to show up strong and earn ...
After nearly two decades together at major shops, Brett Banker and Eric Segal launched X&O (Experts and Officers) in 2023 with a bold proposition: no pitching and no “agency bloat.” Just expert-led ...
As Airbnb works to transition from being a platform that allows people to rent private residences to one that also offers ...
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