We spoke with Lowe's CMO Jennifer Wilson about the company's give-back initiatives, creator network, new marketplace and ...

Chief Marketer checked in with Damien Baines, Head of Experiential + Creative, Global Experiences at Meta, to learn about the ...

Marketing innovation is what healthcare needs, says UChicago Medicine CMO Andrew Chang. Read how he is infusing artificial ...

In response to the continuing changes and uncertainty regarding tariffs, marketers are amending their strategies and tactics, ...

Facing an uncertain economic climate and wobbly customer sentiment, marketers are collectively tightening their belts and ...

The Chief Marketer Network (CMN), a collection of nine leading information brands serving 1.6 million marketing professionals, has signed on as Official Media Partner for CES® 2025.

When you launch a new department that combines five marketing channels, the challenge becomes how to get your metrics in order. Kathryn Burke Pratt takes us on the journey.

At a media event announcing the launch of new ad tools, DoorDash chief marketer Kofi Amoo-Gottfried shared his thoughts on where the advertising industry is headed.

The Grindr brand hasn’t been taken care of, according to Tristan Pineiro, Senior Vice President of Brand Marketing and Communications. The LGBTQ dating app has 90% brand awareness within the queer ...

Executive Perspectives for Modern Marketers. Chief Marketer is an information hub connecting a global portfolio of more than a dozen marketing-focused brands including Event Marketer, AdExchanger, ...

Executive Perspectives for Modern Marketers. Chief Marketer is an information hub connecting a global portfolio of more than a dozen marketing-focused brands including Event Marketer, AdExchanger, ...

Dogfish Head Brewery is celebrating its 30 th anniversary this year with a pair of product launches designed for a broader appeal: the 30 Minute Light IPA—a low-ABV, 95-calorie brew—and a collab with ...