The match between You Xiaodi and Inoue Hina drew significant attention from tennis fans, eager to witness how the underdog would fare against a higher-ranked player. With both players showcasing their ...

Timothée Chalamet and Kylie Jenner's latest public outing took them to the BNP Paribas Open, where they didn't shy away from ...

In light of the mixed effects of audience enthusiasm, the Chinese Table Tennis Association's recent initiative promoting civilized spectator behavior is both timely and relevant. The initiative ...

Which are the fastest-growing sports in the world? Discover insights, trends, and the rising popularity of various athletic ...

They say there's no such thing as bad publicity, which is perhaps just as well for an attempt to transform the image of women ...

NEW YORK-- ( BUSINESS WIRE )--World-renowned player Björn Borg, one of the greatest icons in tennis, has signed with the ...

The largest audience award in the world ... the star of an elite tennis academy who is faced with a great dilemma when her coach is investigated and suspended from his duties.

The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.

New Nielsen Sports SA data reveals that the Uefa Champions League is winning more viewers following the launch of its bold ...

While the total prize fund has hit a record US$130 million, some feel that the Tour should secure better TV contracts for ...

What do tennis icon Serena Williams, an NBC war correspondent, and the NBA's 20-year-old Victor Wembanyama have in common?

This wasn’t tennis but pickleball, a game with which Graf had only been familiar for a few years. To give of sense of the sport’s burgeoning popularity, a peak ESPN audience of close to one ...