WhatsApp will introduce paid adverts in its ‘status’ section globally, marking a shift from its ad-free roots. Personal ...

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

Fake KYC updates are being utilised by cybercriminals to steal your private information. This is how to spot them and avoid ...

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

By Dikshant Dave, CEO, Zigment While sectors like retail and healthcare have rapidly adopted conversational platforms, the ...

A growing number of chief execs believe their businesses have lost the point of marketing, according to a McKinsey report ...

WhatsApp's creators have previously opposed ads, but now Meta is introducing them, which is a big departure for the ...

WhatsApp rolls out ads in Updates section as Meta monetizes the messaging app. Discover how this changes your private messaging experience forever.

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content for a monthly fee.

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.