Several attendees highlighted Aaron Draplin's Old Dogs New Tricks talk as a refreshing break from the focus on AI. "It was so ...

At Adobe MAX 2024, the company talked about scaling for the future, with the five-year milestone for the AI ethics principles ...

Adobe released its new generative video AI Firefly and promises to revolutionize video generation for creatives.

Another standout tool is Project Super Sonic, which generates sound effects via prompts or clicking on objects in a video.

Previously available in the beta online app, the fully-fledged desktop version of Photoshop will now have a tool for generating a new background for an existing photo. The tool requires first using AI ...

Adobe Max 2024 included an all-new AI video generation model, updates to your existing Creative Cloud apps and a peek at what ...

Adobe has rolled out an AI video model that can create video from text prompts— bad news for proponents of traditional video ...

At the Adobe MAX 2024 creative conference, the brand's Creative Cloud suite is going to receive quite a number of significant ...

She talks about Firefly model development, workflows within Adobe apps, gen AI tools such as Fill and Extend and how the competition landscape is shaping up. Miami, Florida: The result may have ...

Adobe has unveiled its new Firefly Video Model at the Adobe Max conference, signaling a deeper integration of generative AI ...

A new Adobe GenStudio product announced at Adobe MAX this week allows enterprise brand and marketing teams to automate ...

Facing much larger rivals, Adobe has staked its future on building models trained on data that it has rights to use, ensuring the output can be legally used in commercial work.