A new report projects that name, image and likeness (NIL) spending in college football will reach $2.6 billion annually by ...

Opendorse released a new report on the state of NIL in college football and broke down how Power 4 conferences are sharing ...

Can the Texas Tech football team justify all the offseason buzz by making it to the College Football Playoff? How they can, and why they won't.

Currently, conferences whose schools make the CFP are given $4 million, and they get more money as their respective schools advance in the tourney. Saban and Sanders both believe that the NIL ...

Utah coach Kyle Whittingham says college football's current system "is not sustainable." Is there a better way to handle ...

This summer, The Athletic asked 57 current football players about their first major purchase funded by an NIL check.

Arch Manning has not yet played a full season as the undisputed starter at Texas, but his earning power is already rewriting the college football landscape. According to figures c ...

𝗧𝗥𝗘𝗡𝗗𝗜𝗡𝗚: Texas superstar QB Arch Manning is projected to earn $6.8M in NIL this year. Manning is officially the most valuable college athlete of All Time. He will be making ~$2.5M more than ...

As Arch Manning prepares to commence his career as a big-time college football quarterback, he'll be making big-time money.

Arizona State football's Sam Leavitt and Jordyn Tyson have become one of college football's elite duos on the football field.

"Coach Prime" suggested College Football Playoff players should receive payment for making the tournament, with bonuses for ...

Blake Horvath is one of the top QBs in the country. But he's unique even among that group for a very specific reason. His career NIL earnings: $0.