Brian Niccol took over the coffee retailer in September, sending shares soaring. Now he needs to revive the excitement.

Starbucks (SBUX) is looking to find itself – but in that search, it’s unlikely to do away with its most popular drinks, even ...

A popular local coffee chain is making a return to Downtown Sacramento in a spot formerly occupied by a much bigger rival.

Starbucks faces significant labor risks due to increasing unionization, which could negatively impact margins and overall ...

New CEO Brian Niccol’s strategy is to reestablish Starbucks as a premium brand, and recent changes show it’s moving in that ...

Loyal Starbucks fans, beware; you're about to start seeing fewer discounts available on your regular coffee menu. CEO Brian ...

Several publications including CNN and The Wall Street Journal have confirmed that Starbucks will soon be pumping the brakes ...

Ice is great until it melts, and no one enjoys a watered down drink. Here's the Starbucks "no-ice" hack that baristas would ...

A group of Melville residents are pushing back against a developer’s plan to convert two properties on Route 110 into a ...

The coffee chain is pulling promotional offers through its mobile app to get customers to pay full price for its coffees and ...

Starbucks, Dunkin', McDonald's, and other chains have some seriously unhealthy coffee drinks on their menus that are packed ...