The Griffin gets a cleaner, more angular look as Opel's sister brand prepares its next-generation models.

Mercedes-Benz has a long history and is one of the world's premier luxury auto brands. Who owns the company, and where does ...

Long before many famous cars carried sleek badges and powerful engines, their manufacturers were building bicycles. This ...

Logos and names may symbolise a car brand, but it is the user experience that ultimately gives them meaning. In his inaugural ...

In an AI-driven world, the importance of a great domain name may rise as trust, brand, and authentic identity become some of ...

Several trademarks suggest McLaren's reinvention goes deeper than just a new corporate identity.

That online car dealership may not be a dealership at all. The Federal Trade Commission recently warned that scammers are ...

Honda has two logos you've definitely seen—but do you know why both exist, or which one came first? The answer says a lot ...

The most interesting thing about Vauxhall's new logo isn't the redesign per se, which will debut on the STX concept, but the ...

Plymouth Belvedere doesn’t need a hemi to be magnificent, sports first-year push-button transmission and Hy-Fire poly V8 ...

Test-driving cars in a convenience store parking lotWhen you think of the purpose of going to a convenience store, you likely ...

Documents registered with the United Kingdom Intellectual Property Office and revealed by CarBuzz show that McLaren has opted ...