Lego is once again going to a galaxy far, far away with several new Star Wars sets being released, all with the Lego Smart ...

Lego seems to have a good idea of how to sell parents and kids alike on their new Smart Bricks technology. The first Lego ...

Today, the LEGO Group arrives at Toy Fair to further demonstrate the future of play — LEGO® SMART Play™. The interactive ...

The new LEGO set is just some of the merchandise dropping as part of Disney’s Blockbuster Season. The studio is putting a big marketing push behind The Mandalorian and Grogu, Toy Story 5, and the live ...

Today, Lego revealed five new Star Wars sets themed around the movie “The Mandalorian and Grogu,” including an all-new Grogu design, Razor Crest set and more.

On top of releasing exciting sets in 2026, LEGO is also changing the way we play with bricks. The LEGO Smart Play System comes with SMART Tags and SMART minifigures that activate SMART bricks for ...

Lego fans have a lot to look forward to in February and March, with multiple new sets on the way. You can celebrate the 25th ...

LEGO and Netflix partner on buildable set with pre-orders opening spring 2026, followed by HUNTR/X character sets in 2027 ...

'Rehab Addict' canceled by HGTV after host Nicole Curtis uses racial slur during filming Amazon's Ring cancels Flock partnership amid Super Bowl ad backlash Marriott’s CEO identifies a ‘fundamentally ...

A new SMART Play Star Wars set has been revealed, as Dagobah awaits with Yoda's Hut and the Jedi Training set. LEGO brings the swampy planet Dagobah to life with a new, detailed brick-built model of ...

More Lego Star Wars sets have been unveiled that are compatible with Smart Play bricks, including a landspeeder and AT-ST walker. It’s less than a month since Lego unveiled their new Smart Play ...

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