SOFT drinks giant Coca-Cola Company is capitalising on the Share a Coke campaign, recording an increase in sales among the ...

“Loyalty stems from trust, not just deals,” Pittie says. “We’ve made zero convenience fees a permanent feature, not a limited-time lure. That transparency, along with consistent service and real-time ...

Aristotle said genius is making good metaphors. Brands use metaphors to connect emotionally with consumers. LG used the image ...

President Donald Trump has joined a chorus of MAGA fans praising Sydney Sydney after her provocative jeans advert.

Brands are shifting from prioritising frequency to focusing on relevance, listening closely to audience and showing up only ...

Partnerships, global campaigns, events, and a series of new openings showcased the city to both new and returning international visitors ...

Nearly nine months after Republican Donald Trump won a second presidential term, Democrats appear to be harboring more ...

Woodlands Health (WH) in Singapore has launched a new wound and vascular centre. The centre supports early intervention for diabetic foot ulcers through a multi-disciplinary approach. The facility’s ...